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Mannington Summit

Held in Denver, Colorado, Mannington Commercial’s sales meeting needed to streamline pathways to rep education, company experience and pave the way to expertise in a three day itinerary. Leap’s call to action was to develop a visual identity and execution that would facilitate the corporate sales climb while leaning on the theme of the host city for the purpose of energizing their rep base during the conference and beyond.

Project Execution

Leap leveraged the sales theme of Reach Your Peak where reps were given the call to action to “Summit” their sales goals. Utilizing tools found in an education hall called “Basecamp,” reps would “Ascend” in their sales climb through immersive general programming to reach their sales goals through targeted strategies and numbers. Our creative helped build the most successful sales conference in years, driving record sales in a COVID-19 economy in certain segments.

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